Dai Viet Beer is still a new brand in Vietnam beer market, but it has fascinated a considerable number of loyal costumers due to its diverse in products and competitive price. There are two main lines of products under Dai Viet brand. One is the traditional yellow beer in 450ml, 330ml bottle or 330ml can. The price for this line is quite cheap, roundly 8,000 VND to 15,000 VND (0.40 to 0.75 USD) per can or bottle. Another line of product is Black beer. This kind of beer is packaged in only 330ml can and bottle with significantly higher price than the traditional yellow one.